E-Communications

We offer a blend of dynamic/topical high-impact exposure via e–PR, combined with slower burn, sustained exposure via SEO and other techniques.

For some time, we've been providing clients with a wide range of services outside traditional PR. In some cases, we provide entire marcomms strategy and programme management for clients through services run by Joint Managing Partner John Farmer, who has over 25 years' experience both in-house and agency-side, encompassing advertising, PR, direct marketing, web site consultancy & strategic advice.

Today, with the emergence of the web as a primary advertising medium (Google is now the largest media company in the world), the conventional boundaries between PR, direct marketing and advertising are fast disappearing.

Creating pull-through from the web into the client's site now involves a multi-faceted approach, involving all the tools at the disposal of the digital media professional:

e-PR news placement, search engine optimisation, pay per click, email campaigns, affiliate marketing and so on.

For instance, a client might ask "How do I best launch Product X" or "How do I improve the visibility of Service Y?"...

We work with clients to find the best tailored solution to fit each need, creating comprehensive, end to end e-comms campaign design & management aimed at creating both immediate impact and sustained exposure. Tools include:

•electronic media placement via e-PR

•keyword analysis

•landing page design

•search engine optimisation (SEO)

•authoring of linked content, including PDF fliers, data sheets and case studies

•PPC campaign creation & management

•website 'audits'

•e-mail marketing

For further information, please contact John Farmer on

+ 44 (0) 7831 407999 or johnfarmer@ambrosecomms.co.uk